Post on 03-Jun-2018
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wwwawsorg
Founded in 1919 to advance the science technology and application of welding and allied joiningand cutting processes worldwide including brazing soldering and thermal spraying
EN ESPANtildeOL
2014 MEDIA KIT
ADVERTISING SPECIFICATIONS
ADVERTISING RATES
CLOSING DATES
CONTACT INFORMATION
WELDING JOURNAL INSPECTION TRENDS WELDING JOURNAL EN ESPANtildeOL WWWAWSORGWELDING MARKETPLACE FABTECH ON-SITE GUIDE amp DIRECTORY DIGITAL WELDING JOURNAL
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AdvertisingContacts
Rob SaltzsteinDirector of Sales800-443-9353 ext 243saltyawsorg
Sandra Jorgensen Advertising SalesRepresentative800-443-9353 ext 254sjorgensenawsorg
Lea Paneca Advertising SalesRepresentative
800-443-9353 ext 220leaawsorg
Frank Wilson Advertising Production800-443-9353 ext 465fwilsonawsorg
Tania Lyter Advertising Coordinator800-443-9353 ext 256tlyterawsorg
Address American Welding Society8669 NW 36 St 130Miami FL 33166Fax 305-443-7559
PUBLISHEDBY THEAMERICAN WELDINGSOCIETY TOADVANCE THESCIENCE TECHNOLOGYANDAPPLICATIONOF WELDING
ANDALLIED JOININGANDCUTTING PROCESSESWORLDWIDEINCLUDINGBRAZING SOLDERINGAND THERMALSPRAYING
April 2013
Table of Contents
2
Welding Journal 3
Welding Journal Readers 4-5
Welding Journal Advertising Rates 6
Welding Journal Digital Edition 7
Welding Journal Spanish Edition 8-9
Inspection Trends 10-11
Magazine Mechanical Requirements 12
Advertising Policies 13
Welding Marketplace 14
AWS Publications Catalog 14
AWS Website 15
FABTECH Show Advertising 15
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Editorial Profile
For those engaged in
welding-related activitiesWelding Journal provides
current news features
research reports practical
data and advertisements
from industry leaders around
the world Also featured are
welding-related metalworking
activities such as design
testing and inspection
maintenance and repairand training
Other Editorial
Features of
Welding Journal
bull News of the Industry
bull New Products
bull New Literaturebull Aluminum QampA
bull Welding Workbook
bull Washington Watchword
bull Brazing QampA
bull Peer-Reviewed
Welding Research
bull Book Reviews
bull Press Time News
bull Society News
bull Personnel
bull Editorial
bull Coming Events
bull International Update
bull Resistance Welding QampA
Welding Journal is the official monthly publication of the American Welding Society About68000 AWS members depend on it every month for news of products technology and peoplein the weldingmetalworking industry This planner provides advertising rates for Welding Journal Inspection Trends and other marketing opportunities offered by AWS In addition tothe monthly magazine this includes literature and product reviews the Welding Journal en Espantildeol the AWS website and FABTECH advertising
EditorialDeadline
January
February
March
May
June
July
August
September
October
November
December
bull Overview of FABTECH 2013 Nov 19 2013 Dec 2 2013
bull Ins and Outs of Sheet Metal Welding
bull All About Positioners Dec 18 2013 Jan 3 2014
bull Brazing and Soldering Today
bull Trends in Additive Manufacturing Jan 22 Feb 3
bull Bonus The American Welder bull New FABTECH India
bull Welding Education and Training Feb 19 Mar 3
bull Welding in the Entertainment Industry
bull How AWS Codes Work for You Mar 19 Apr 2
bull Stainless Steel Welding
bull Welding for Aerospace Applications
bull Ways to Automate Your Operation Apr 18 May 2
bull Celebrate the AWSrsquos 95th Birthdaybull Bonus The American Welder
bull Welding in Unique Industries May 21 June 2
bull Activities in Thermal Sprayingbull Grinding and Abrasives
bull Keep Safe and Healthy June 20 July 2
bull Whatrsquos Available in Industrial Computers
bull Pipe and Tube Welding July 21 Aug 1
bull Bonus The American Welder
bull Whatrsquos Happening at FABTECH Aug 19 Sept 3
bull How to Weld Dissimilar Metals Sept 19 Oct 2
bull High Purity Welding
bull Brazing amp Soldering Today
bull Monitoring Weld Quality Oct 21 Nov 3
bull Looking at Submerged Arc Welding
bull Bonus The American Welder
April
3
Welding Journal 2014 Editorial Calendar
AdvertisingDeadline
AdvertisingBonus
WeldingSchoolProfiles
ThermalSprayCompanyProfiles
Red Hotsfor Safety
BrazingCompanyProfiles
BonusDistributionat FABTECH
BonusDistributionat FABTECHIndia
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Product Purchase Total InvolvedCategory Involvement with the Product
Welding consumables 71 48000
Eye and face protection 65 43940
Cutting equipment 61 41250
Grinding productsequipment 61 41250
Hand protection 61 41250
Head and ear protection60 40560
Markers 58 39210
Body protection 57 38530
Liquid penetrants 56 37860Respiratory protective equipment 55 37180
Foot protection 48 32450
Positioners 48 32450
Pipe-cuttting tools 45 22662
Ultrasonic flaw detection equipment 41 27270
Industrial X-ray 32 21630
Industrial robots 32 21630
Alloy analyzers 31 20960
Lasers 2511900
Base 750 Welding Journal readers
Total calculated by multiplying the percent of involvement by the circulation(Source Readex Research July 2013)
ldquoWhat action(s) have you taken as a result of advertisements andor articles in Welding Journal rdquo
Bought products or services advertised 19
Recommended the purchase of these products33
Referred an adarticle to someone else in the company by passing along a tearsheet photocopy or actual issue46
Discussed an adarticle with someone else in the company59
Requested additional information from a company sales representative or distributor 26
Visited advertiserrsquos website70
91 of all respondents reported having taken one or more of the above actions as a result of advertisements andor
articles in Welding Journal
Based on Harvey Research Study
A Quick Look
at Welding
Journal Readers
Some of the most
active and influential
buyers in the industry
Our readers are committed tothe Welding Journal with90 spending a half-hour or more with it Fifty-six percentof that audience spends one-and-a-half hours or moreaccessing the Welding
Journal That means they areseeing your ads for a longtime
And once they have readthe Welding Journal 68 of our audience passes his or
her issue along to another person In fact 29 of our readers pass it along to threeor more colleagues Overall ithas a pass-along value of 18So there is a good chancethat your ad is seen by morethan just one personinterested in the Welding
Journal Our readers rely on the
Welding Journal for what theyneed When asked how useful
the Welding Journal was as asource of technologyproducts that help you inyour job or services that youmight need 87 replied itwas ldquousefulrdquo to ldquovery usefulrdquoThat is a huge audiencelooking for the answers thatyour advertising can provide(Source Readex Research
July 2013)
P U B L I S H E D B Y T H E A M E
R ICAN W E L D I NG SOC I ET
Y TO AD VANC E TH E SC I E NC E
T EC H NO LOG Y A N D AP P L ICA TIO N
O F W E LD I NG
A N D AL L I E D JO IN ING A ND C U T T ING P
ROC E S S E S WO R L D W I D E
I NCL U D I NG B RA Z I NG S
O L D E R INGA N D T H E R M
A L S P RA Y I NG
Augus t 2 01 3
4
Welding Journal Readers
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WELDING JOURNALWe were there through thick and thinNine decades as the authority in metal fabrication
Welding Journal has been in existence since 1919 ndash an unmatched95-year link to all types of metal fabrication and construction We were
publishing when welding was in its infancy and we provided first-hand
reporting of every technological development since Our author list
reads like a Whorsquos Who in metal joining and our articles are revered
throughout the world for their technical depth and accuracy The field
of weld fabrication has many newcomers but only one magazine has
seen it all Wersquore the one you can count on
P U B LI SH E D B Y T H E AM E R I C AN W E LD IN G SOC IE T Y T O AD V AN C E T H E SC I E N C E T E C H N OLOGY AN D AP P LIC AT I ON OF W E LD IN G
AN D ALLI E D J OI N I N G AN D C U T T IN G P R OC E SSE S W OR LD W I D E I N C LU D IN G B R AZ I N G SOLD E R I N G AN D T H E R M AL SP R AY I N G
M ay 2 0 13
WJ readers span the globe
You can reach more than 14000 dedicated readers outside the United States with the Welding Journal In fact the
Journal is the only US welding publication with significant international circulation We help you market your welding-
related products and services around the world Herersquos our nondomestic circulation breakdown
WJ readers have a high degreeof responsibility in their jobs
Asia - 10148
Africa - 800
Mexico - 381
Australia amp New Zealand - 139
South and Central America West Indies - 1183
Canada - 1219
Europe - 500
19 Engineer Designer
3 No response 8 Student Educator
14 Welder Welding Operator
14 Foreman Supervisor 18 Company Officer
24 Manager Superintendent
0
5
10
15
20
25Stamping 6
Roll Forming 10
Tool amp Die 10
Finishing Operations 14
Sheet Metal Fab 22
Machining 20
Assembly 24
WJ readers purchase more than justwelding-related goods and services
Percentage of WJ Readers Who Buy Specify orRecommend Equipment Purchases
5
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Full page $5520 $5250 $5115 $4850 $4825 $4580 $4380 $4150 $4255 $4040 $4025 $3835 $3360 $3190
23 page 3915 3720 3605 3425 3445 3270 3140 2980 3035 2880 2930 2780 2470 2350
12 island 3425 3190 3145 2990 2935 2790 2600 2460 2520 2390 2470 2350 2085 1975
12 page 3080 2935 2865 2710 2650 2515 2370 2245 2310 2195 2240 2125 1905 1800
13 page 2180 2070 2125 2020 1990 1885 1790 1700 1730 1640 1700 1615 1435 1360
14 page 1790 1700 1640 1555 1515 1435 1415 1350 1315 1240 1245 1185 1105 1055
16 page 1340 1245 1185 1120 1120 1065 970 920 940 895 915 875 765 725
1x 3x 6x 12x 18x 24x 36x
Call AWS for other available industry sector discounts
CIRCULATION
Welding Journal reaches about 68000 readers around the world
2014 DISPLAY ADVERTISING RATES FOR WELDING JOURNAL
Basic Ad Rates (AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
For page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color 6254-color process full page and 23 page 1295
4-color process 12 page 900
4-color process 13 page or less 600
Cover Positions No additional charge for color Covers are sold only on a non-cancelable contract for either 6 or 12 insertions AWS WEMCO andSustaining Company Member rates in red
6x 12x
COVER 2 $7580 $7145 $7150 $6790COVER 3 6780 6440 6420 6095
COVER 4 7710 7335 7230 6875
Classified Advertising Rates
Rates per column inch 1x 3x 6x
up to 4 inches $140 $130 $120
Copy can be camera-ready or typeset by publisher To estimate your
copy plan about 35 words (including heading) to a column inchCall for estimate
Classified ads larger than 16 page or 4 are billed at standard BW
display rates and are commissionable at 15 of gross advertising to
agencies Publisher-set display and classified ads are subject to extra
production charge
Special Positions
Available on a first-come first-served basis Add 10 to black-and-
white rates General Conditions All covers and special positions are
sold on a noncancelable contract basis for 6X and 12X insertions
Frequency Rates and Discounts
Advertisers will receive the lowest frequency rate based on the total
advertising insertions during a 12-month period Rates apply to
advertising insertions during the 2014 calendar year NOTE Special
high-frequency advertising packages are available contact your
Welding Journal advertising representative for more information
AWS Sustaining Company Members Save 5 Off Advertising
Rates For more information on Sustaining Membership
contact the AWS Membership Dept at 800-443-9353 ext 253
6
Welding Journal Advertising Rates
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7
Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
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14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
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AdvertisingContacts
Rob SaltzsteinDirector of Sales800-443-9353 ext 243saltyawsorg
Sandra Jorgensen Advertising SalesRepresentative800-443-9353 ext 254sjorgensenawsorg
Lea Paneca Advertising SalesRepresentative
800-443-9353 ext 220leaawsorg
Frank Wilson Advertising Production800-443-9353 ext 465fwilsonawsorg
Tania Lyter Advertising Coordinator800-443-9353 ext 256tlyterawsorg
Address American Welding Society8669 NW 36 St 130Miami FL 33166Fax 305-443-7559
PUBLISHEDBY THEAMERICAN WELDINGSOCIETY TOADVANCE THESCIENCE TECHNOLOGYANDAPPLICATIONOF WELDING
ANDALLIED JOININGANDCUTTING PROCESSESWORLDWIDEINCLUDINGBRAZING SOLDERINGAND THERMALSPRAYING
April 2013
Table of Contents
2
Welding Journal 3
Welding Journal Readers 4-5
Welding Journal Advertising Rates 6
Welding Journal Digital Edition 7
Welding Journal Spanish Edition 8-9
Inspection Trends 10-11
Magazine Mechanical Requirements 12
Advertising Policies 13
Welding Marketplace 14
AWS Publications Catalog 14
AWS Website 15
FABTECH Show Advertising 15
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Editorial Profile
For those engaged in
welding-related activitiesWelding Journal provides
current news features
research reports practical
data and advertisements
from industry leaders around
the world Also featured are
welding-related metalworking
activities such as design
testing and inspection
maintenance and repairand training
Other Editorial
Features of
Welding Journal
bull News of the Industry
bull New Products
bull New Literaturebull Aluminum QampA
bull Welding Workbook
bull Washington Watchword
bull Brazing QampA
bull Peer-Reviewed
Welding Research
bull Book Reviews
bull Press Time News
bull Society News
bull Personnel
bull Editorial
bull Coming Events
bull International Update
bull Resistance Welding QampA
Welding Journal is the official monthly publication of the American Welding Society About68000 AWS members depend on it every month for news of products technology and peoplein the weldingmetalworking industry This planner provides advertising rates for Welding Journal Inspection Trends and other marketing opportunities offered by AWS In addition tothe monthly magazine this includes literature and product reviews the Welding Journal en Espantildeol the AWS website and FABTECH advertising
EditorialDeadline
January
February
March
May
June
July
August
September
October
November
December
bull Overview of FABTECH 2013 Nov 19 2013 Dec 2 2013
bull Ins and Outs of Sheet Metal Welding
bull All About Positioners Dec 18 2013 Jan 3 2014
bull Brazing and Soldering Today
bull Trends in Additive Manufacturing Jan 22 Feb 3
bull Bonus The American Welder bull New FABTECH India
bull Welding Education and Training Feb 19 Mar 3
bull Welding in the Entertainment Industry
bull How AWS Codes Work for You Mar 19 Apr 2
bull Stainless Steel Welding
bull Welding for Aerospace Applications
bull Ways to Automate Your Operation Apr 18 May 2
bull Celebrate the AWSrsquos 95th Birthdaybull Bonus The American Welder
bull Welding in Unique Industries May 21 June 2
bull Activities in Thermal Sprayingbull Grinding and Abrasives
bull Keep Safe and Healthy June 20 July 2
bull Whatrsquos Available in Industrial Computers
bull Pipe and Tube Welding July 21 Aug 1
bull Bonus The American Welder
bull Whatrsquos Happening at FABTECH Aug 19 Sept 3
bull How to Weld Dissimilar Metals Sept 19 Oct 2
bull High Purity Welding
bull Brazing amp Soldering Today
bull Monitoring Weld Quality Oct 21 Nov 3
bull Looking at Submerged Arc Welding
bull Bonus The American Welder
April
3
Welding Journal 2014 Editorial Calendar
AdvertisingDeadline
AdvertisingBonus
WeldingSchoolProfiles
ThermalSprayCompanyProfiles
Red Hotsfor Safety
BrazingCompanyProfiles
BonusDistributionat FABTECH
BonusDistributionat FABTECHIndia
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Product Purchase Total InvolvedCategory Involvement with the Product
Welding consumables 71 48000
Eye and face protection 65 43940
Cutting equipment 61 41250
Grinding productsequipment 61 41250
Hand protection 61 41250
Head and ear protection60 40560
Markers 58 39210
Body protection 57 38530
Liquid penetrants 56 37860Respiratory protective equipment 55 37180
Foot protection 48 32450
Positioners 48 32450
Pipe-cuttting tools 45 22662
Ultrasonic flaw detection equipment 41 27270
Industrial X-ray 32 21630
Industrial robots 32 21630
Alloy analyzers 31 20960
Lasers 2511900
Base 750 Welding Journal readers
Total calculated by multiplying the percent of involvement by the circulation(Source Readex Research July 2013)
ldquoWhat action(s) have you taken as a result of advertisements andor articles in Welding Journal rdquo
Bought products or services advertised 19
Recommended the purchase of these products33
Referred an adarticle to someone else in the company by passing along a tearsheet photocopy or actual issue46
Discussed an adarticle with someone else in the company59
Requested additional information from a company sales representative or distributor 26
Visited advertiserrsquos website70
91 of all respondents reported having taken one or more of the above actions as a result of advertisements andor
articles in Welding Journal
Based on Harvey Research Study
A Quick Look
at Welding
Journal Readers
Some of the most
active and influential
buyers in the industry
Our readers are committed tothe Welding Journal with90 spending a half-hour or more with it Fifty-six percentof that audience spends one-and-a-half hours or moreaccessing the Welding
Journal That means they areseeing your ads for a longtime
And once they have readthe Welding Journal 68 of our audience passes his or
her issue along to another person In fact 29 of our readers pass it along to threeor more colleagues Overall ithas a pass-along value of 18So there is a good chancethat your ad is seen by morethan just one personinterested in the Welding
Journal Our readers rely on the
Welding Journal for what theyneed When asked how useful
the Welding Journal was as asource of technologyproducts that help you inyour job or services that youmight need 87 replied itwas ldquousefulrdquo to ldquovery usefulrdquoThat is a huge audiencelooking for the answers thatyour advertising can provide(Source Readex Research
July 2013)
P U B L I S H E D B Y T H E A M E
R ICAN W E L D I NG SOC I ET
Y TO AD VANC E TH E SC I E NC E
T EC H NO LOG Y A N D AP P L ICA TIO N
O F W E LD I NG
A N D AL L I E D JO IN ING A ND C U T T ING P
ROC E S S E S WO R L D W I D E
I NCL U D I NG B RA Z I NG S
O L D E R INGA N D T H E R M
A L S P RA Y I NG
Augus t 2 01 3
4
Welding Journal Readers
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WELDING JOURNALWe were there through thick and thinNine decades as the authority in metal fabrication
Welding Journal has been in existence since 1919 ndash an unmatched95-year link to all types of metal fabrication and construction We were
publishing when welding was in its infancy and we provided first-hand
reporting of every technological development since Our author list
reads like a Whorsquos Who in metal joining and our articles are revered
throughout the world for their technical depth and accuracy The field
of weld fabrication has many newcomers but only one magazine has
seen it all Wersquore the one you can count on
P U B LI SH E D B Y T H E AM E R I C AN W E LD IN G SOC IE T Y T O AD V AN C E T H E SC I E N C E T E C H N OLOGY AN D AP P LIC AT I ON OF W E LD IN G
AN D ALLI E D J OI N I N G AN D C U T T IN G P R OC E SSE S W OR LD W I D E I N C LU D IN G B R AZ I N G SOLD E R I N G AN D T H E R M AL SP R AY I N G
M ay 2 0 13
WJ readers span the globe
You can reach more than 14000 dedicated readers outside the United States with the Welding Journal In fact the
Journal is the only US welding publication with significant international circulation We help you market your welding-
related products and services around the world Herersquos our nondomestic circulation breakdown
WJ readers have a high degreeof responsibility in their jobs
Asia - 10148
Africa - 800
Mexico - 381
Australia amp New Zealand - 139
South and Central America West Indies - 1183
Canada - 1219
Europe - 500
19 Engineer Designer
3 No response 8 Student Educator
14 Welder Welding Operator
14 Foreman Supervisor 18 Company Officer
24 Manager Superintendent
0
5
10
15
20
25Stamping 6
Roll Forming 10
Tool amp Die 10
Finishing Operations 14
Sheet Metal Fab 22
Machining 20
Assembly 24
WJ readers purchase more than justwelding-related goods and services
Percentage of WJ Readers Who Buy Specify orRecommend Equipment Purchases
5
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Full page $5520 $5250 $5115 $4850 $4825 $4580 $4380 $4150 $4255 $4040 $4025 $3835 $3360 $3190
23 page 3915 3720 3605 3425 3445 3270 3140 2980 3035 2880 2930 2780 2470 2350
12 island 3425 3190 3145 2990 2935 2790 2600 2460 2520 2390 2470 2350 2085 1975
12 page 3080 2935 2865 2710 2650 2515 2370 2245 2310 2195 2240 2125 1905 1800
13 page 2180 2070 2125 2020 1990 1885 1790 1700 1730 1640 1700 1615 1435 1360
14 page 1790 1700 1640 1555 1515 1435 1415 1350 1315 1240 1245 1185 1105 1055
16 page 1340 1245 1185 1120 1120 1065 970 920 940 895 915 875 765 725
1x 3x 6x 12x 18x 24x 36x
Call AWS for other available industry sector discounts
CIRCULATION
Welding Journal reaches about 68000 readers around the world
2014 DISPLAY ADVERTISING RATES FOR WELDING JOURNAL
Basic Ad Rates (AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
For page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color 6254-color process full page and 23 page 1295
4-color process 12 page 900
4-color process 13 page or less 600
Cover Positions No additional charge for color Covers are sold only on a non-cancelable contract for either 6 or 12 insertions AWS WEMCO andSustaining Company Member rates in red
6x 12x
COVER 2 $7580 $7145 $7150 $6790COVER 3 6780 6440 6420 6095
COVER 4 7710 7335 7230 6875
Classified Advertising Rates
Rates per column inch 1x 3x 6x
up to 4 inches $140 $130 $120
Copy can be camera-ready or typeset by publisher To estimate your
copy plan about 35 words (including heading) to a column inchCall for estimate
Classified ads larger than 16 page or 4 are billed at standard BW
display rates and are commissionable at 15 of gross advertising to
agencies Publisher-set display and classified ads are subject to extra
production charge
Special Positions
Available on a first-come first-served basis Add 10 to black-and-
white rates General Conditions All covers and special positions are
sold on a noncancelable contract basis for 6X and 12X insertions
Frequency Rates and Discounts
Advertisers will receive the lowest frequency rate based on the total
advertising insertions during a 12-month period Rates apply to
advertising insertions during the 2014 calendar year NOTE Special
high-frequency advertising packages are available contact your
Welding Journal advertising representative for more information
AWS Sustaining Company Members Save 5 Off Advertising
Rates For more information on Sustaining Membership
contact the AWS Membership Dept at 800-443-9353 ext 253
6
Welding Journal Advertising Rates
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7
Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
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14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
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Editorial Profile
For those engaged in
welding-related activitiesWelding Journal provides
current news features
research reports practical
data and advertisements
from industry leaders around
the world Also featured are
welding-related metalworking
activities such as design
testing and inspection
maintenance and repairand training
Other Editorial
Features of
Welding Journal
bull News of the Industry
bull New Products
bull New Literaturebull Aluminum QampA
bull Welding Workbook
bull Washington Watchword
bull Brazing QampA
bull Peer-Reviewed
Welding Research
bull Book Reviews
bull Press Time News
bull Society News
bull Personnel
bull Editorial
bull Coming Events
bull International Update
bull Resistance Welding QampA
Welding Journal is the official monthly publication of the American Welding Society About68000 AWS members depend on it every month for news of products technology and peoplein the weldingmetalworking industry This planner provides advertising rates for Welding Journal Inspection Trends and other marketing opportunities offered by AWS In addition tothe monthly magazine this includes literature and product reviews the Welding Journal en Espantildeol the AWS website and FABTECH advertising
EditorialDeadline
January
February
March
May
June
July
August
September
October
November
December
bull Overview of FABTECH 2013 Nov 19 2013 Dec 2 2013
bull Ins and Outs of Sheet Metal Welding
bull All About Positioners Dec 18 2013 Jan 3 2014
bull Brazing and Soldering Today
bull Trends in Additive Manufacturing Jan 22 Feb 3
bull Bonus The American Welder bull New FABTECH India
bull Welding Education and Training Feb 19 Mar 3
bull Welding in the Entertainment Industry
bull How AWS Codes Work for You Mar 19 Apr 2
bull Stainless Steel Welding
bull Welding for Aerospace Applications
bull Ways to Automate Your Operation Apr 18 May 2
bull Celebrate the AWSrsquos 95th Birthdaybull Bonus The American Welder
bull Welding in Unique Industries May 21 June 2
bull Activities in Thermal Sprayingbull Grinding and Abrasives
bull Keep Safe and Healthy June 20 July 2
bull Whatrsquos Available in Industrial Computers
bull Pipe and Tube Welding July 21 Aug 1
bull Bonus The American Welder
bull Whatrsquos Happening at FABTECH Aug 19 Sept 3
bull How to Weld Dissimilar Metals Sept 19 Oct 2
bull High Purity Welding
bull Brazing amp Soldering Today
bull Monitoring Weld Quality Oct 21 Nov 3
bull Looking at Submerged Arc Welding
bull Bonus The American Welder
April
3
Welding Journal 2014 Editorial Calendar
AdvertisingDeadline
AdvertisingBonus
WeldingSchoolProfiles
ThermalSprayCompanyProfiles
Red Hotsfor Safety
BrazingCompanyProfiles
BonusDistributionat FABTECH
BonusDistributionat FABTECHIndia
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Product Purchase Total InvolvedCategory Involvement with the Product
Welding consumables 71 48000
Eye and face protection 65 43940
Cutting equipment 61 41250
Grinding productsequipment 61 41250
Hand protection 61 41250
Head and ear protection60 40560
Markers 58 39210
Body protection 57 38530
Liquid penetrants 56 37860Respiratory protective equipment 55 37180
Foot protection 48 32450
Positioners 48 32450
Pipe-cuttting tools 45 22662
Ultrasonic flaw detection equipment 41 27270
Industrial X-ray 32 21630
Industrial robots 32 21630
Alloy analyzers 31 20960
Lasers 2511900
Base 750 Welding Journal readers
Total calculated by multiplying the percent of involvement by the circulation(Source Readex Research July 2013)
ldquoWhat action(s) have you taken as a result of advertisements andor articles in Welding Journal rdquo
Bought products or services advertised 19
Recommended the purchase of these products33
Referred an adarticle to someone else in the company by passing along a tearsheet photocopy or actual issue46
Discussed an adarticle with someone else in the company59
Requested additional information from a company sales representative or distributor 26
Visited advertiserrsquos website70
91 of all respondents reported having taken one or more of the above actions as a result of advertisements andor
articles in Welding Journal
Based on Harvey Research Study
A Quick Look
at Welding
Journal Readers
Some of the most
active and influential
buyers in the industry
Our readers are committed tothe Welding Journal with90 spending a half-hour or more with it Fifty-six percentof that audience spends one-and-a-half hours or moreaccessing the Welding
Journal That means they areseeing your ads for a longtime
And once they have readthe Welding Journal 68 of our audience passes his or
her issue along to another person In fact 29 of our readers pass it along to threeor more colleagues Overall ithas a pass-along value of 18So there is a good chancethat your ad is seen by morethan just one personinterested in the Welding
Journal Our readers rely on the
Welding Journal for what theyneed When asked how useful
the Welding Journal was as asource of technologyproducts that help you inyour job or services that youmight need 87 replied itwas ldquousefulrdquo to ldquovery usefulrdquoThat is a huge audiencelooking for the answers thatyour advertising can provide(Source Readex Research
July 2013)
P U B L I S H E D B Y T H E A M E
R ICAN W E L D I NG SOC I ET
Y TO AD VANC E TH E SC I E NC E
T EC H NO LOG Y A N D AP P L ICA TIO N
O F W E LD I NG
A N D AL L I E D JO IN ING A ND C U T T ING P
ROC E S S E S WO R L D W I D E
I NCL U D I NG B RA Z I NG S
O L D E R INGA N D T H E R M
A L S P RA Y I NG
Augus t 2 01 3
4
Welding Journal Readers
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WELDING JOURNALWe were there through thick and thinNine decades as the authority in metal fabrication
Welding Journal has been in existence since 1919 ndash an unmatched95-year link to all types of metal fabrication and construction We were
publishing when welding was in its infancy and we provided first-hand
reporting of every technological development since Our author list
reads like a Whorsquos Who in metal joining and our articles are revered
throughout the world for their technical depth and accuracy The field
of weld fabrication has many newcomers but only one magazine has
seen it all Wersquore the one you can count on
P U B LI SH E D B Y T H E AM E R I C AN W E LD IN G SOC IE T Y T O AD V AN C E T H E SC I E N C E T E C H N OLOGY AN D AP P LIC AT I ON OF W E LD IN G
AN D ALLI E D J OI N I N G AN D C U T T IN G P R OC E SSE S W OR LD W I D E I N C LU D IN G B R AZ I N G SOLD E R I N G AN D T H E R M AL SP R AY I N G
M ay 2 0 13
WJ readers span the globe
You can reach more than 14000 dedicated readers outside the United States with the Welding Journal In fact the
Journal is the only US welding publication with significant international circulation We help you market your welding-
related products and services around the world Herersquos our nondomestic circulation breakdown
WJ readers have a high degreeof responsibility in their jobs
Asia - 10148
Africa - 800
Mexico - 381
Australia amp New Zealand - 139
South and Central America West Indies - 1183
Canada - 1219
Europe - 500
19 Engineer Designer
3 No response 8 Student Educator
14 Welder Welding Operator
14 Foreman Supervisor 18 Company Officer
24 Manager Superintendent
0
5
10
15
20
25Stamping 6
Roll Forming 10
Tool amp Die 10
Finishing Operations 14
Sheet Metal Fab 22
Machining 20
Assembly 24
WJ readers purchase more than justwelding-related goods and services
Percentage of WJ Readers Who Buy Specify orRecommend Equipment Purchases
5
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Full page $5520 $5250 $5115 $4850 $4825 $4580 $4380 $4150 $4255 $4040 $4025 $3835 $3360 $3190
23 page 3915 3720 3605 3425 3445 3270 3140 2980 3035 2880 2930 2780 2470 2350
12 island 3425 3190 3145 2990 2935 2790 2600 2460 2520 2390 2470 2350 2085 1975
12 page 3080 2935 2865 2710 2650 2515 2370 2245 2310 2195 2240 2125 1905 1800
13 page 2180 2070 2125 2020 1990 1885 1790 1700 1730 1640 1700 1615 1435 1360
14 page 1790 1700 1640 1555 1515 1435 1415 1350 1315 1240 1245 1185 1105 1055
16 page 1340 1245 1185 1120 1120 1065 970 920 940 895 915 875 765 725
1x 3x 6x 12x 18x 24x 36x
Call AWS for other available industry sector discounts
CIRCULATION
Welding Journal reaches about 68000 readers around the world
2014 DISPLAY ADVERTISING RATES FOR WELDING JOURNAL
Basic Ad Rates (AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
For page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color 6254-color process full page and 23 page 1295
4-color process 12 page 900
4-color process 13 page or less 600
Cover Positions No additional charge for color Covers are sold only on a non-cancelable contract for either 6 or 12 insertions AWS WEMCO andSustaining Company Member rates in red
6x 12x
COVER 2 $7580 $7145 $7150 $6790COVER 3 6780 6440 6420 6095
COVER 4 7710 7335 7230 6875
Classified Advertising Rates
Rates per column inch 1x 3x 6x
up to 4 inches $140 $130 $120
Copy can be camera-ready or typeset by publisher To estimate your
copy plan about 35 words (including heading) to a column inchCall for estimate
Classified ads larger than 16 page or 4 are billed at standard BW
display rates and are commissionable at 15 of gross advertising to
agencies Publisher-set display and classified ads are subject to extra
production charge
Special Positions
Available on a first-come first-served basis Add 10 to black-and-
white rates General Conditions All covers and special positions are
sold on a noncancelable contract basis for 6X and 12X insertions
Frequency Rates and Discounts
Advertisers will receive the lowest frequency rate based on the total
advertising insertions during a 12-month period Rates apply to
advertising insertions during the 2014 calendar year NOTE Special
high-frequency advertising packages are available contact your
Welding Journal advertising representative for more information
AWS Sustaining Company Members Save 5 Off Advertising
Rates For more information on Sustaining Membership
contact the AWS Membership Dept at 800-443-9353 ext 253
6
Welding Journal Advertising Rates
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7
Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
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14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
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Product Purchase Total InvolvedCategory Involvement with the Product
Welding consumables 71 48000
Eye and face protection 65 43940
Cutting equipment 61 41250
Grinding productsequipment 61 41250
Hand protection 61 41250
Head and ear protection60 40560
Markers 58 39210
Body protection 57 38530
Liquid penetrants 56 37860Respiratory protective equipment 55 37180
Foot protection 48 32450
Positioners 48 32450
Pipe-cuttting tools 45 22662
Ultrasonic flaw detection equipment 41 27270
Industrial X-ray 32 21630
Industrial robots 32 21630
Alloy analyzers 31 20960
Lasers 2511900
Base 750 Welding Journal readers
Total calculated by multiplying the percent of involvement by the circulation(Source Readex Research July 2013)
ldquoWhat action(s) have you taken as a result of advertisements andor articles in Welding Journal rdquo
Bought products or services advertised 19
Recommended the purchase of these products33
Referred an adarticle to someone else in the company by passing along a tearsheet photocopy or actual issue46
Discussed an adarticle with someone else in the company59
Requested additional information from a company sales representative or distributor 26
Visited advertiserrsquos website70
91 of all respondents reported having taken one or more of the above actions as a result of advertisements andor
articles in Welding Journal
Based on Harvey Research Study
A Quick Look
at Welding
Journal Readers
Some of the most
active and influential
buyers in the industry
Our readers are committed tothe Welding Journal with90 spending a half-hour or more with it Fifty-six percentof that audience spends one-and-a-half hours or moreaccessing the Welding
Journal That means they areseeing your ads for a longtime
And once they have readthe Welding Journal 68 of our audience passes his or
her issue along to another person In fact 29 of our readers pass it along to threeor more colleagues Overall ithas a pass-along value of 18So there is a good chancethat your ad is seen by morethan just one personinterested in the Welding
Journal Our readers rely on the
Welding Journal for what theyneed When asked how useful
the Welding Journal was as asource of technologyproducts that help you inyour job or services that youmight need 87 replied itwas ldquousefulrdquo to ldquovery usefulrdquoThat is a huge audiencelooking for the answers thatyour advertising can provide(Source Readex Research
July 2013)
P U B L I S H E D B Y T H E A M E
R ICAN W E L D I NG SOC I ET
Y TO AD VANC E TH E SC I E NC E
T EC H NO LOG Y A N D AP P L ICA TIO N
O F W E LD I NG
A N D AL L I E D JO IN ING A ND C U T T ING P
ROC E S S E S WO R L D W I D E
I NCL U D I NG B RA Z I NG S
O L D E R INGA N D T H E R M
A L S P RA Y I NG
Augus t 2 01 3
4
Welding Journal Readers
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WELDING JOURNALWe were there through thick and thinNine decades as the authority in metal fabrication
Welding Journal has been in existence since 1919 ndash an unmatched95-year link to all types of metal fabrication and construction We were
publishing when welding was in its infancy and we provided first-hand
reporting of every technological development since Our author list
reads like a Whorsquos Who in metal joining and our articles are revered
throughout the world for their technical depth and accuracy The field
of weld fabrication has many newcomers but only one magazine has
seen it all Wersquore the one you can count on
P U B LI SH E D B Y T H E AM E R I C AN W E LD IN G SOC IE T Y T O AD V AN C E T H E SC I E N C E T E C H N OLOGY AN D AP P LIC AT I ON OF W E LD IN G
AN D ALLI E D J OI N I N G AN D C U T T IN G P R OC E SSE S W OR LD W I D E I N C LU D IN G B R AZ I N G SOLD E R I N G AN D T H E R M AL SP R AY I N G
M ay 2 0 13
WJ readers span the globe
You can reach more than 14000 dedicated readers outside the United States with the Welding Journal In fact the
Journal is the only US welding publication with significant international circulation We help you market your welding-
related products and services around the world Herersquos our nondomestic circulation breakdown
WJ readers have a high degreeof responsibility in their jobs
Asia - 10148
Africa - 800
Mexico - 381
Australia amp New Zealand - 139
South and Central America West Indies - 1183
Canada - 1219
Europe - 500
19 Engineer Designer
3 No response 8 Student Educator
14 Welder Welding Operator
14 Foreman Supervisor 18 Company Officer
24 Manager Superintendent
0
5
10
15
20
25Stamping 6
Roll Forming 10
Tool amp Die 10
Finishing Operations 14
Sheet Metal Fab 22
Machining 20
Assembly 24
WJ readers purchase more than justwelding-related goods and services
Percentage of WJ Readers Who Buy Specify orRecommend Equipment Purchases
5
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Full page $5520 $5250 $5115 $4850 $4825 $4580 $4380 $4150 $4255 $4040 $4025 $3835 $3360 $3190
23 page 3915 3720 3605 3425 3445 3270 3140 2980 3035 2880 2930 2780 2470 2350
12 island 3425 3190 3145 2990 2935 2790 2600 2460 2520 2390 2470 2350 2085 1975
12 page 3080 2935 2865 2710 2650 2515 2370 2245 2310 2195 2240 2125 1905 1800
13 page 2180 2070 2125 2020 1990 1885 1790 1700 1730 1640 1700 1615 1435 1360
14 page 1790 1700 1640 1555 1515 1435 1415 1350 1315 1240 1245 1185 1105 1055
16 page 1340 1245 1185 1120 1120 1065 970 920 940 895 915 875 765 725
1x 3x 6x 12x 18x 24x 36x
Call AWS for other available industry sector discounts
CIRCULATION
Welding Journal reaches about 68000 readers around the world
2014 DISPLAY ADVERTISING RATES FOR WELDING JOURNAL
Basic Ad Rates (AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
For page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color 6254-color process full page and 23 page 1295
4-color process 12 page 900
4-color process 13 page or less 600
Cover Positions No additional charge for color Covers are sold only on a non-cancelable contract for either 6 or 12 insertions AWS WEMCO andSustaining Company Member rates in red
6x 12x
COVER 2 $7580 $7145 $7150 $6790COVER 3 6780 6440 6420 6095
COVER 4 7710 7335 7230 6875
Classified Advertising Rates
Rates per column inch 1x 3x 6x
up to 4 inches $140 $130 $120
Copy can be camera-ready or typeset by publisher To estimate your
copy plan about 35 words (including heading) to a column inchCall for estimate
Classified ads larger than 16 page or 4 are billed at standard BW
display rates and are commissionable at 15 of gross advertising to
agencies Publisher-set display and classified ads are subject to extra
production charge
Special Positions
Available on a first-come first-served basis Add 10 to black-and-
white rates General Conditions All covers and special positions are
sold on a noncancelable contract basis for 6X and 12X insertions
Frequency Rates and Discounts
Advertisers will receive the lowest frequency rate based on the total
advertising insertions during a 12-month period Rates apply to
advertising insertions during the 2014 calendar year NOTE Special
high-frequency advertising packages are available contact your
Welding Journal advertising representative for more information
AWS Sustaining Company Members Save 5 Off Advertising
Rates For more information on Sustaining Membership
contact the AWS Membership Dept at 800-443-9353 ext 253
6
Welding Journal Advertising Rates
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7
Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
8122019 2014 MediaKit Web
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
8122019 2014 MediaKit Web
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
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14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
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WELDING JOURNALWe were there through thick and thinNine decades as the authority in metal fabrication
Welding Journal has been in existence since 1919 ndash an unmatched95-year link to all types of metal fabrication and construction We were
publishing when welding was in its infancy and we provided first-hand
reporting of every technological development since Our author list
reads like a Whorsquos Who in metal joining and our articles are revered
throughout the world for their technical depth and accuracy The field
of weld fabrication has many newcomers but only one magazine has
seen it all Wersquore the one you can count on
P U B LI SH E D B Y T H E AM E R I C AN W E LD IN G SOC IE T Y T O AD V AN C E T H E SC I E N C E T E C H N OLOGY AN D AP P LIC AT I ON OF W E LD IN G
AN D ALLI E D J OI N I N G AN D C U T T IN G P R OC E SSE S W OR LD W I D E I N C LU D IN G B R AZ I N G SOLD E R I N G AN D T H E R M AL SP R AY I N G
M ay 2 0 13
WJ readers span the globe
You can reach more than 14000 dedicated readers outside the United States with the Welding Journal In fact the
Journal is the only US welding publication with significant international circulation We help you market your welding-
related products and services around the world Herersquos our nondomestic circulation breakdown
WJ readers have a high degreeof responsibility in their jobs
Asia - 10148
Africa - 800
Mexico - 381
Australia amp New Zealand - 139
South and Central America West Indies - 1183
Canada - 1219
Europe - 500
19 Engineer Designer
3 No response 8 Student Educator
14 Welder Welding Operator
14 Foreman Supervisor 18 Company Officer
24 Manager Superintendent
0
5
10
15
20
25Stamping 6
Roll Forming 10
Tool amp Die 10
Finishing Operations 14
Sheet Metal Fab 22
Machining 20
Assembly 24
WJ readers purchase more than justwelding-related goods and services
Percentage of WJ Readers Who Buy Specify orRecommend Equipment Purchases
5
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Full page $5520 $5250 $5115 $4850 $4825 $4580 $4380 $4150 $4255 $4040 $4025 $3835 $3360 $3190
23 page 3915 3720 3605 3425 3445 3270 3140 2980 3035 2880 2930 2780 2470 2350
12 island 3425 3190 3145 2990 2935 2790 2600 2460 2520 2390 2470 2350 2085 1975
12 page 3080 2935 2865 2710 2650 2515 2370 2245 2310 2195 2240 2125 1905 1800
13 page 2180 2070 2125 2020 1990 1885 1790 1700 1730 1640 1700 1615 1435 1360
14 page 1790 1700 1640 1555 1515 1435 1415 1350 1315 1240 1245 1185 1105 1055
16 page 1340 1245 1185 1120 1120 1065 970 920 940 895 915 875 765 725
1x 3x 6x 12x 18x 24x 36x
Call AWS for other available industry sector discounts
CIRCULATION
Welding Journal reaches about 68000 readers around the world
2014 DISPLAY ADVERTISING RATES FOR WELDING JOURNAL
Basic Ad Rates (AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
For page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color 6254-color process full page and 23 page 1295
4-color process 12 page 900
4-color process 13 page or less 600
Cover Positions No additional charge for color Covers are sold only on a non-cancelable contract for either 6 or 12 insertions AWS WEMCO andSustaining Company Member rates in red
6x 12x
COVER 2 $7580 $7145 $7150 $6790COVER 3 6780 6440 6420 6095
COVER 4 7710 7335 7230 6875
Classified Advertising Rates
Rates per column inch 1x 3x 6x
up to 4 inches $140 $130 $120
Copy can be camera-ready or typeset by publisher To estimate your
copy plan about 35 words (including heading) to a column inchCall for estimate
Classified ads larger than 16 page or 4 are billed at standard BW
display rates and are commissionable at 15 of gross advertising to
agencies Publisher-set display and classified ads are subject to extra
production charge
Special Positions
Available on a first-come first-served basis Add 10 to black-and-
white rates General Conditions All covers and special positions are
sold on a noncancelable contract basis for 6X and 12X insertions
Frequency Rates and Discounts
Advertisers will receive the lowest frequency rate based on the total
advertising insertions during a 12-month period Rates apply to
advertising insertions during the 2014 calendar year NOTE Special
high-frequency advertising packages are available contact your
Welding Journal advertising representative for more information
AWS Sustaining Company Members Save 5 Off Advertising
Rates For more information on Sustaining Membership
contact the AWS Membership Dept at 800-443-9353 ext 253
6
Welding Journal Advertising Rates
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7
Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
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Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
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Full page $5520 $5250 $5115 $4850 $4825 $4580 $4380 $4150 $4255 $4040 $4025 $3835 $3360 $3190
23 page 3915 3720 3605 3425 3445 3270 3140 2980 3035 2880 2930 2780 2470 2350
12 island 3425 3190 3145 2990 2935 2790 2600 2460 2520 2390 2470 2350 2085 1975
12 page 3080 2935 2865 2710 2650 2515 2370 2245 2310 2195 2240 2125 1905 1800
13 page 2180 2070 2125 2020 1990 1885 1790 1700 1730 1640 1700 1615 1435 1360
14 page 1790 1700 1640 1555 1515 1435 1415 1350 1315 1240 1245 1185 1105 1055
16 page 1340 1245 1185 1120 1120 1065 970 920 940 895 915 875 765 725
1x 3x 6x 12x 18x 24x 36x
Call AWS for other available industry sector discounts
CIRCULATION
Welding Journal reaches about 68000 readers around the world
2014 DISPLAY ADVERTISING RATES FOR WELDING JOURNAL
Basic Ad Rates (AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
For page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color 6254-color process full page and 23 page 1295
4-color process 12 page 900
4-color process 13 page or less 600
Cover Positions No additional charge for color Covers are sold only on a non-cancelable contract for either 6 or 12 insertions AWS WEMCO andSustaining Company Member rates in red
6x 12x
COVER 2 $7580 $7145 $7150 $6790COVER 3 6780 6440 6420 6095
COVER 4 7710 7335 7230 6875
Classified Advertising Rates
Rates per column inch 1x 3x 6x
up to 4 inches $140 $130 $120
Copy can be camera-ready or typeset by publisher To estimate your
copy plan about 35 words (including heading) to a column inchCall for estimate
Classified ads larger than 16 page or 4 are billed at standard BW
display rates and are commissionable at 15 of gross advertising to
agencies Publisher-set display and classified ads are subject to extra
production charge
Special Positions
Available on a first-come first-served basis Add 10 to black-and-
white rates General Conditions All covers and special positions are
sold on a noncancelable contract basis for 6X and 12X insertions
Frequency Rates and Discounts
Advertisers will receive the lowest frequency rate based on the total
advertising insertions during a 12-month period Rates apply to
advertising insertions during the 2014 calendar year NOTE Special
high-frequency advertising packages are available contact your
Welding Journal advertising representative for more information
AWS Sustaining Company Members Save 5 Off Advertising
Rates For more information on Sustaining Membership
contact the AWS Membership Dept at 800-443-9353 ext 253
6
Welding Journal Advertising Rates
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Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
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7
Full page ad adjacent to cover
Static Animated
$600 $800
Belly bands $200 $350
Tab $150
Survey $1200
Video embedded into page
Animation
$650
Premium Ad Lead Generation $650
Full Page Half Page Fractional
$550 $450 $375
Notification E-Newsletter Banners
Subhead Lg-Banner Subhead Sm-Banner Column-Banner
$250 $100 $200
RFI (request for information) icon is placed in designated adsand when icon is clicked a form pops up Subscribers whowant more information from that advertiser fill in their nameemail address and comments The data is emailed to the
advertiser
Digital WJ Advertising Rates
DigitalWelding Journal
Ad RatesAWS Welding Journal offers a digital versionof its magazine to more than 55000 members of AWS
This is your opportunity to take advantage of the latestdigital capabilities to enhance the effectiveness of yourprint advertising in Welding Journal
All rates are net rates and per issue Digital productsavailable only in combination with print advertising
Ask us about unique Zero Page sponsorships where your
brand gets top billing
Call Rob Saltzstein Sandra Jorgensen or Lea Paneca (800) 443-9353
for rates on special sponsor packages in the Digital Welding Journal
Welding Journal Digital Edition
8122019 2014 MediaKit Web
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
8122019 2014 MediaKit Web
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8122019 2014 MediaKit Web
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
8122019 2014 MediaKit Web
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
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8
L a r e v i s t a d e
l a S o c i e d a d A
m e r i c a n a d e S
o l d a d u r a
E N E S PA Ntilde O L
A b r i l 2 0 1 3
P r i m a v e r a
A d e m aacute s S o l d a
d u r a h iacute b r i d a p
o r l aacute s e r y a r c
o bull B u e n a s p r
aacute c t i c a s e c o l oacute g
i c a s bull
N o t i c i a s i n t e r
n a c i o n a l e s bull N
u e v o s p r o d u c
t o s y l i t e r a t u r
a
bull A v a n c e d e A
W S
W e l d m e x 2 0 1 3
bull S o l d a d u r a l aacute
s e r
bull S o l d a d u r a f u
e r t e
bull P r o g r a m a s d
e
c e r t i f i c a c i o n e
s d e A W S
Take this opportunity to reach the
lucrative Mexican and Latin
American audiences with your
best products and services Grow
sales by advertising in the all-
Spanish Welding Journal en
Espantildeol
The Welding Journal en Espantildeol
has the best in features
departments and news from the
Welding Journal editorial
department together with tailored
articles written by and for
Mexican and Latin American
professionals The editorial
content is chosen for its
practicality and universal appeal
to a wide audience of fabricators
Welding Journal Editorial
bull Feature Articles
bull International News (with a focus
on Mexico and Latin America)
bull Product and Print Spotlight
bull QampA Department Aluminum
Stainless Steel Resistance
Welding and Brazing
bull Technology
bull Welding Workbook
WELDMEX ATTENDEESrsquo WELDING PRODUCTS
PURCHASING PLANS FOR THE NEXT 12 MONTHS
$500000 - $1000000
$200000 - $500000
$50000-$200000
$20000 - $50000
$20000 OR LESS39
65
9
18
20
$1000000+75
Welding Journal Spanish Edition
Source Showattendee survey
Welding Journal en Espantildeol 2014Editorial Calendar Editorial
Deadline
January(Winter)
April(Spring)
July(Summer)
bull Cutting Processes Nov 19 2013 Dec 17bull Brazing
bull AWS Weldmex 2014 Preview Feb 19 2014 Mar 17
bull Aluminum Bonus Distribution at
AWS Weldmex
bull Sheet Metal Welding May 15 Jun 12
bull Stainless Steel Weldingbull AWS Weldmex 2014 Highlights
bull Automation in Welding Aug 19 Sept 12
bull Safety and Healthbull Grinding and Abrasives
October (Fall)
AdvertisingDeadline
The Welding Journal en Espantildeol is published four times January April July and
October The April issue will be the Show issue for the AWS Weldmex Exhibition
May 6ndash8 in Mexico City Two thousand copies of the April issue will be distributed at
the exhibition and an additional 8000 will be mailed to select key buying influences
The January July and
October issues will be
mailed to 10000 past
attendees of AWS
Weldmex who haveindicated purchasing or
recommendation authority
for welding and related
products In addition there
is a bonus distribution of
36000 of the digital
version
8122019 2014 MediaKit Web
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
8122019 2014 MediaKit Web
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8122019 2014 MediaKit Web
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
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13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
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14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
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15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
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ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
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9
L a r e v i s t a d e l a S o c i e d a d A m e r i c a n a d e S o l d a d u r a
E N E S P A Ntilde O L E n e r o 2 0 1 3 I n v i e r n o
A d e m aacute s P r o c e s o s d e c o r t e bull N u e v o s p r o d u c t o s y l i t e r a t u r a bull N o t i c i a s
i n t e r n a c i o n a l e s bull P r e g u n t a s y r e s p u e s t a s d e a c e r o i n o x i d a b l e bull T e c n o l o g iacute a
2014 DISPLAY ADVERTISING RATES FOR
WELDING JOURNAL EN ESPANtildeOLBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color ChargesFor page or fraction earned black-and-white rates plus
Standard 2nd color (AAAA standard colors red yellow blue and green)$350
4-color process full page 650
4-color process 12 page 500
4-color process 13 page or less 300
Cover Positions No additional charge for color Covers are sold only on a noncancelable contract for
3 insertions AWS WEMCO and Sustaining Company Member rates in red
COVER 2 $3800 $3610
COVER 3 3600 3420
COVER 4 4300 4085
Special PositionsAvailable on a first-come first-served basis Add 10 to black-and-white rates
General Conditions All covers and special positions are sold on a noncancelable
contract basis for 2 insertions
Closing Dates and TermsClosing dates for ad material are December 17 2013 for the January issue March
17 for the April issue June 12 for the July issue and September 12 for the October
issue
A 15 commission is allowed to recognized agencies on space color and position
All ads must be provided in Spanish Rates are subject to change with 30 daysrsquo
notice from publisher Terms 30 days net
Full page $2700 $2565 $2560 $2430 $2430 $2310 $2180 $2080
12 page 1700 1615 1620 1540 1540 1460 1385 1315
13 page 1200 1140 1140 1085 1085 1030 975 930
14 page 900 855 850 805 805 765 725 690
1x 2x 3x 4x
Welding Journal Spanish Edition Advertising Rates
OTHER INTERNATIONAL OPPORTUNITIES Ask about show directory advertising for the FABTECH Canada (March)
FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) expos
8122019 2014 MediaKit Web
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8122019 2014 MediaKit Web
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11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
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12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1316
13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1016
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1116
11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1216
12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1316
13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1116
11
1x 2x 3x 4x
2014 DISPLAY ADVERTISING RATES FOR INSPECTION TRENDSBasic Ad Rates
(AWS WEMCO and Sustaining Company Member rates are printed in blue bands)
Color Charges
Standard 2nd color (AAAA standard colors
red yellow blue and green) $525
Matched 2nd color $625
4-color process full page and 23 page $1000
4-color process 12 page $650
4-color process 13 page and less $500
SPECIAL ldquoCONTINUITYrdquo DISCOUNT
Save money and expand your promotional budget by committing toour special ldquoContinuityrdquo discount Advertise in all four issues during2014 and receive 20 off the base space rate (color rates notaffected)
OTHER DISCOUNTS
WEMCO Members and AWS Sustaining Members receive a5 discount on base rates and cover rates
2x 4x
COVER 2 $3800 $3450 $3265 $3100COVER 3 3500 3330 3145 2985
COVER 4 4200 3800 3640 3455
Covers are sold on a noncancelable basis
Please see production and mail requirements on
page 12 Classified advertising rates are the
same as Welding Journal on page 6
bull S he ar W av e U T bull S o u nd ne s s T e s t i ng
w w w aw s o r g
J a n u a r y 2 0 13 V o l 16 N o 1
T H E M AG AZ I N E F O R M AT E R I AL S I N S P E C T I O N AN D T E S T I N G P E R S O N N E L
bull I ns p e c t o r R e s p o ns i b i l i t i e s
Inspection Trends Advertising Rates
Full page $2685 $2545 $2495 $2370 $2310 $2190 $2240 $2130
23 page 2010 1910 1875 1775 1725 1630 1675 1590
12 island 1830 1740 1710 1620 1575 1490 1525 1450
12 page 1695 1605 1575 1490 1455 1385 1410 1340
13 page 1120 1065 1060 1110 980 930 950 900
14 page 900 860 830 780 770 730 745 710
16 page 695 660 650 610 595 565 575 545
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1216
12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1316
13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1216
12
Ad Sizes
Space unit Width Depth
Page (bleed) 8 3 frasl 8 11 1 frasl 8
Page (trim) 8 1 frasl 8 10 7 frasl 8
Page (nonbleed) 7 9 5 frasl 8
2-Page Spread (bleed) 16 3 frasl 4 11 1 frasl 8
2-Page Spread (trim) 16 1 frasl 4 10 7 frasl 8
2-Page Spread (nonbleed) 14 9 5 frasl 8
23 Page 4 1 frasl 2 9 5 frasl 8
12 Page Island 4 1 frasl 2 7 1 frasl 2
12 Page Vertical 3 1 frasl 4 9 5 frasl 8
12 Page Horizontal 7 4 3 frasl 4
13 Page Vertical 2 1 frasl 8 9 5 frasl 8
13 Page Square 4 1 frasl 2 4 3 frasl 4
14 Page 3 1 frasl 4 4 3 frasl 4
16 Page Vertical 2 1 frasl 8 4 3 frasl 416 Page Horizontal 4 1 frasl 2 2 1 frasl 2
On ads created to bleed dimensions all copy in ad should be keptat least 14 from the trim border all around the ad Nonbleed dimensions on full-page and 2-page spead ads leave a border around the ad floating it on the page
PrintingBindingWeb Offset Welding Journal is perfect bound Inspection Trendsand Welding Journal en Espantildeol are saddle-stitched
Production and Mail Requirements
All Welding Journal production material should be sent to
Frank WilsonAmerican Welding Society8669 NW 36 St 130 Miami FL 33166
Phone 800-443-9353 ext 465Fax 305-443-7559
Email fwilsonawsorg
Full PageTrim size 8-18 x 10-78
Bleed 8-38 x 11-18
23 Page4-12 x 9-58
13 Page Vertical 2-18 x 9-58
13 Page Square4-12 x 4-34
14 Page 3-14 x 4-34
16 Page Horizontal 4-12 x 2-12
16 Page Vertical 2-18 x 4-34
12 Page Vertical 3-14 x 9-58
12 Page Island 4-12 x 7-12
12 Page Horizontal 7 x 4-34
Spread Trim size 16-14 x 10-78
Bleed 16-34 x 11-18
Magazine Mechanical Requirements
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1316
13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1316
13
Advertising Policies
General Policies
bull Contracts may be cancelled by theadvertiser or publisher 30 days before publication date with the exception of cover ads
bull Rates are subject to change with 30 daysrsquonotice from publisher
bull Advertisers and their agencies assumeliability for all contents of advertisements printed and assume responsibility for claims that may arise from their advertisements
bull Space orders should specify a definiteschedule of insertions issues and sizes of space
bull If more or fewer insertions are used withinone year than specified in order chargeswill be adjusted in accordance withestablished rates
bull Failure to make the order correspond in price or otherwise with the rate schedule isregarded only as a clerical error and publication is made and charged for uponthe terms of the schedule in force withoutfurther notice
bull When change of copy covered by aninsertion order is not received by theclosing date copy run in previous issuewill be inserted
bull The publisher assumes no liability for error or omissions in key numbers or Advertiser Index
bull Requests for a specific position are
considered but no guarantee is madeunless a position premium rate has been provided for in the contract
bull Any deliberate attempt to simulate Welding Journal format is not permitted and the publisher reserves the right to place theword ldquoADVERTISEMENTrdquo with copythat is not in keeping with the publicationrsquosstandards
bull A 15 commission is allowed torecognized agencies on space color and position only
bull Terms 30 days net
bull Publisher reserves the right to hold the
advertiser andor the advertising agency jointly and severally liable for money dueand payable to the publisher
bull Materials will be destroyed in 24 monthsafter last receipt if the advertiser does notrequest their return
bull The American Welding Society reserves theright to reject any advertising that isdeemed inaccurate offensive or misleading
Issuance and Closing Dates
bull Published monthly and issued the first of the month of publication
bull Insertion orders are due by the first of themonth preceding the issue date
bull Disks and other reproduction materials aredue on or before closing dates on editorialcalendar
bull Changes and cancellations cannot beaccepted after the closing date
Inserts1 Standard Inserts When furnished ready
for binding inserts take earned black-and-white rate A 25 discount applies to allsupplied inserts Keep live matter of ads14 away from binding and trimmingedges Contact publication for quantity to be ordered and shipping information
Single Sheet 8-12 wide 983093 11-34 deep
Paper Weight 80-100 pound
2 Nonstandard Inserts A limited number of24-page (or larger) outserts can be polybagged with individual issues ofWelding Journal Consult publication forrates and mechanical specifications
3 Backup Charges The noncommissionable backup charge will be $440 for a single page and $530 for a spread
Accepted MaterialsWelding Journal and Inspection Trends are
printed computer to plate The following is aguideline for submitting your advertisementselectronically
We accept the following applications
bull Quark Xpress 40 or higher
bull Adobe Photoshop
bull Adobe Illustrator
bull Adobe InDesign
Ad Material via E-mail
Press-ready PDFs (created in CMYK at 300dpi) are accepted and preferred
We accept the following disk formats
bull Compact Disk (CD)
bull DVD (Mac format preferred on allmaterials)
When supplying an ad on disk pleaseobserve the followingFile FormatsLive scan and artwork images should be provided in EPS TIFF or PDF file formats
with scans in CMYK mode If extra workingchannels are used in Photoshop these must becleared out before saving the image PICTJPEG GIF and WMF (Windows Meta File)file formats cannot be supported and shouldnot be used LZW and JPEG compressionshould not be used on TIFF and EPS filesrespectively
Collect for OutputWhen supplying a Quark file run ldquoCollectfor Outputrdquo Be sure to supply copies of allscreen and printer fonts used in page layoutand within EPS supplied artwork files
Supply screen and printer fonts for anycustom modified or non-Adobe fonts usedProvide a complete listing of all fonts used tocreate the document or its included artworkSupply the font name and manufacturer Werecommend that you use only PostScriptType 1 outline fonts in your jobs TrueTypeor Multiple Master fonts cannot be supportedand should not be used
Scan DensityA four-color solid should not exceed theSWOP (Standard Web Offset Printing)specification of 300 total screen densityWe suggest a rich black be constructed of
60 cyan and 100 black (a total density of 160) Provide the proper resolution onhigh-resolution files
Color Color files must be in CMYK format with noRGB LAB or index color elementsRemove extra colors within the applicationfiles that are not being used and makecertain that the colors you have used aredesignated correctly for printing in spot or process mode
Hard Copy Proofs
High-end digital proofs must accompanyelectronic files Provide proofs at 100 sizeIf no high-end proof is supplied we cannotguarantee the accuracy of color andresolution
Return of MaterialArtwork proofs and other materials will bereturned only upon written request
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1416
14
Welding Marketplace AWS Publications Catalog
A picture is worth a thousand words Let pictures of your product in WeldingMarketplace win your company thousands of new customers and increasesales Your insertion is a full 16-page that reaches over 80000 industry buyersand specifiers Your cost as little as 16cent per prospect
Also ask us about the great new opprtinities to advertise on the front cover Bethe first to be seen
Issuance and Closing Dates
Welding Marketplace mails in January April July and October January issue closes November 15 2013
April issue closes February 14 2014
July issue closes May 15 2014
October issue closes August 15 2014
Welding Marketplace Ad Rates Regular Gross Rates AWS WEMCO and
4-Color Sustaining Company Members
First listing $1620 $1535
Second listing $1320 $1250
Third listing $1220 $1155
Fourth listing $1120 $1060
Call AWS for other available industry sector discounts (No additional charge for color) Note Advertisers can buy a full page of listings at a special discount Contact your Advertising Sales Representative Rates above reflect continuity discounts
Production and Mail RequirementsWelding Journal takes care of all the production and design details Send about 70 words of descriptive text and a photograph of the product
you want to feature to Brenda FloresAmerican Welding Society8669 NW 36 St 130 Miami FL 33166Phone 800-443-9353 ext 330 or 305-443-9353Fax 305-443-7404Email bfloresawsorg
Welding Marketplace AWS publishes four Welding Marketplace issues annually Each issue offers
bonus distribution to prospects who have bought goods and services from AWS
over the past three years but may not be members bringing total circulation to
more than 80000 They generate hundreds of productive sales leads Additionally a link to your ad will be placed on the AWS website which
averages 129000 views a month This product is also sent digitally to more than
55000 membersThe digital version has active links to a companyrsquos websiteHo bart pg 6
Meltric pg 7
Joe Fuller pg 6
Ma the y Dearman pg 11Compu ter Engineering pg 3
Romar pg 8
Okila pg 9
6gp tra bHo
9gpkilaO
7gpicrlteM
6gprlleuFe Jo
raDe yeh taM1man pg 1
pginreeingEnre tupmCo
3gp
8gpramRo
AWS Publications CatalogStand out by advertising in the AWS catalog that features more than 200 essential codes and books
Twice a year the AWS Publications Catalog is mailed and distributed to more than 110000 highly active qualified
prospects Ads can be placed within the most appropriate technology process material or industry category
Full-page $2700
Full-page inside front cover 3515
Full-page inside back cover 3355
Half-page 1700
Four-color process charge 495
SPACE MATERIALSDEADLINE DEADLINE
January edition Nov 1 2013 Nov 4 2013
July edition May 2 2014 May 6 2014
Full-page dimensions 6 wide by 107 frasl 8 high trim
61 frasl 4 wide by 111 frasl 8 high bleed
Half-page dimensions 51 frasl 2 wide by 5 high
Categories Structural Steelbull Safety amp Health bull Training bull Certification bullInspection bull Operations bull Base Metal Weldability bull Thermal Spraying bull Plastics bullFood Processing Systems bull Welding bull Cutting Processes bull Brazing amp Soldering bullPipe amp Tubing bull Filler Metals bull Automotive bull Aerospace bull Marine bull Machinery bullRailroad bull Resistance Welding bull Business amp Reference
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1516
15
AWS Default Home PageSingle banner (120 x 60 pixels) $990
AWS Interior Default Pages(Certification Education FoundationMembership Welding Journal)Single banner (120 x 60 pixels) $100Double banner (125 x 125 pixels) $150
Forum PageSingle banner (120 x 60 pixels) $850
Tracking Your AdsLog into the AWS ad server with a password to see daily
and monthly counts of ad views and clickthroughs for
each of your ads Our ad consultants will be happy to
help you get the most from your advertising investment
A variety of cost-effective options areavailable
AWS Default Home PageThis is the very first page a member or visitor will
see when they visit wwwawsorg giving maximumexposure for your advertisements
AWS Interior PagesThis banner ad option is effective when your audience includes all members and visitors who view
our interior departmental pages Choose fromCertification Education AWS Welding Show
Foundation Membership or Welding Journal pages
AWS Welding ForumDisplay a banner ad on the AWS Welding Forum
where welding professionals post hundreds of
inquiries each week looking for real-life solutionsand equipment recommendations
FABTECH Advance Program A separate publication containing advance information on technical sessions conferences symposiums registration and
exhibitors is mailed to more than 100000 prime prospects who have shown a historical interest in welding and related metal
fabricating processes Please call for rates
FABTECH On-Site Guide and DirectoryWe accept advertising in the FULL-SIZED (81 frasl 8 x 107 frasl 8) directory for FABTECH The official On-Site Guide and Directory is a
separate publication from Welding Journal It can carry a variety of full and fractional-page ads You may be able to run the same
ad you ran in the Show Issue of the Welding Journal Please call for rates Ask about show directory advertising for the
FABTECH Canada (March) FABTECH India (April) and AWS WeldmexFABTECH Mexico (May) trade expositions
Official Show DailyThe Official Show Daily is an easy-to-read tabloid newspaper
distributed during the show and gives attendees the lowdown on all
the dayrsquos events and offerings Featuring an exhibitor list schedule of
events new products and more the Show Daily captures all the
excitement of the show Please call for rates
AWS Website AdvertisingWhen welding professionals need answers the AWS website is where they go Itrsquos the leading online resource for
research welding codes safety guidelines and peer discussions It has an average of 129000 views each month
Whether you want to reach a broad audience target a specialized audience or reach out to customers within a specific region the new AWS website
has online advertising options for you It is by far the most affordable way to reach highly qualified welding and joining professionals worldwide
And once yoursquove determined the audience you want to target you can choose from additional options to enhance your advertising package all
offering a tremendous value and exposure
AWS Website FABTECH Show Advertising
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559
8122019 2014 MediaKit Web
httpslidepdfcomreaderfull2014-mediakit-web 1616
ROB SALTZSTEINDIRECTOR OF SALES800-443-9353 ext 243saltyawsorg
LEA PANECA ADVERTISING SALES REPRESENTATIVE800-443-9353 EXT 220leaawsorg
SANDRA JORGENSEN ADVERTISING SALES REPRESENTATIVE
800-443-9353 EXT 254sjorgensenawsorg
FRANK WILSON ADVERTISING PRODUCTION800-443-9353 EXT 465fwilsonawsorg
TANIA LYTER ADVERTISING COORDINATOR800-443-9353 EXT 256
tlyterawsorg
ADVERTISING CONTACTS
American Welding Society
8669 NW 36 St 130 Miami FL 33166-6672(305) 443-9353 (800) 443-9353 Fax (305) 443-7559