LinkedIn WorkVenture

Post on 07-Apr-2017

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Transcript of LinkedIn WorkVenture

Index

• Objectives• Proposal• Target Audience• Business Development• Candidate Generation• Return on Investment• Appendix

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3 Objectives

Targeting 1• All In-house HRs in Thailand

Targeting 2• Owners from Companies size of 10 to

10,000 in Thailand

Business Development Targeting

Targeting 3• Fresh Graduates within or outside of

Thailand (Thai Native)

Candidates Generation

Proposal

• USD 10,000 Sponsored Updates on In-House HRs &Owners of Companies of size 10 or above in Thailand

• USD 10,000 Sponsored Updates on Thai freshgraduates or recent Thai graduates with 1 to 3 years ofexperience that are currently located within or Outsideor Thailand

Business Development - I (Your wish list)

• Owners of companies with 10or more people in Thailand

• More Titles that people use

Business Development - II (Your wish list)

• In-House HRs

Recommended Target Group

LeadsviaContent

WeprovidesuggestedcontentfromothersourcesonLinkedIn• Wewillleadyouintermsof

whattowrite• Youonlyneedtoprovideusa

photo(whichwewillalsogiverecommendationofwhattouse)

45% ofreadersare

executives /decisionmakers

Questions? : nblankenship@linkedin.com

Business Development Content

Questions? : nblankenship@linkedin.com

Business Development – Business Owners / Decision Makers

InfluenceyouraudiencewithCompanyCultureandThoughtLeadershipcontent

Landing Page For Business Development

Business Development Results:

In-House HRs & Business Owners

Questions? : nblankenship@linkedin.com

We anticipate ~200 Email Addresses

Come Back Home! Thailand!This was created on 1st of Februrary.

Target Audience by University (Exclude Thailand)

Target Audience by University (include Thailand)

Images in ThaiARE YOU READY TO COME BACK HOME ?

THAILANDพรอ้มจะกลบัเมอืงไทยหรอืยงั?

ประเทศไทย

พรอ้มจะกลบัเมอืงไทยหรอืยงั?ประเทศไทย

Mock Up

Sponsored Updates are on the Home Page

Landing Page For Business Development

Candidates Generation:

Fresh Graduates Within or Outside of Thailand

Questions? : nblankenship@linkedin.com

We anticipate ~250 Email Addresses

Return on Investment

ROI Projections

$10,000 Sponsored Updates(Business Development)

+

$10,000 Sponsored Updates(Candidate Generation)

• 200 Business Leads

Investment: $20,000Recommendation: ROI Projection: Total ROI Projection $35,000

10Business

Leads$10,000 revenue5%

Conversion$1,000/Client

• 250 Student Leads

25Candidates $25,000 revenue10%

Conversion$1,000/

placement

(Conversions are higher because you have the email address from the Lead Capture Page that is free!)

Current Media Presence